Totems can be earned in a few different ways!
 
Totem Bundle:
You can collect your new totems by opening totem bubbles. These bubbles can be collected from the board and must be unlocked via a timer or paying gems. Totems that are earned or collected by completing tasks can be opened immediately, and do not need to be unlocked.
 
Gumball Machine:
Totem bubbles that are purchased through the gumball machine can be opened instantly. This will cost you 400 gems per pull. This is found in the settings portion of the game at the bottom left of the screen and then select Totems.